Squid Game: The Challenge Dominates Nielsen Top 10 Chart During A Quieter Thanksgiving Week Than 2022

Netflix's Squid Game: The Challenge competition series topped Nielsen's latest U.S. ranking of streaming originals.

The reality-TV offshoot of the hit Korean thriller racked up 1.4 billion minutes viewed for Thanksgiving Week, across its first five episodes.

Last week's champ, Netflix's The Crown, in turn dipped to No. 2 with 835 million minutes viewed across 57 total episodes, followed by Netflix's The Great British Baking Show (437 million minutes/94 episodes), Disney+'s The Santa Clauses (408 million minutes/10 available episodes) and Netflix's A Nearly Normal Family (373 million minutes/six episodes).

Rounding out the Top 10 for the week of Nov. 20 were the Nielsen streaming chart debut of Netflix's CoComelon Lane (291 million minutes viewed/nine episodes), Netflix's Criminal Code (282 million minutes/eight episodes), Netflix's All the Light We Cannot See (down four spots with 267 million minutes/four episodes), Disney+'s Loki (down six spots with 262 million minutes/12 episodes) and Prime Video's Invinicible (248 million minutes/13 episodes).

All told, Nielsen notes that this year's Thanksgiving Week fare was less stuffed with minutes viewed than the same span in 2022, when Netflix's Wednesday nearly broke 6 billion minutes and four additional titles (Dead To Me, 1899, The Crown and Slumberland) all were over a billion minutes.

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