Why Gilligan's Island Was Canceled By CBS
The CBS sitcom "Gilligan's Island" was one of the most popular and beloved shows of the '60s, but it was unexpectedly canceled after just three seasons even though audiences — and the cast — expected there would be a 4th season of island misadventures. The surprise cancellation could've seemed like a mystery, but there was a smoking gun — the long-running Western show "Gunsmoke" was to blame.
By its 3rd season, which aired during 1966 and 1967, "Gilligan's Island" wasn't quite the smash hit it was in its first two seasons. It had fallen out of the top 30, but it still brought in millions of viewers each week. Sherwood Schwartz, the creator of the sitcom, got verbal confirmation from the network that the show had been renewed for a 4th season. He told the cast, and according to the book "TV Treasures: A Companion Guide to Gilligan's Island," two of them bought houses under the belief that they had another season of work lined up.
CBS had been planning to cancel "Gunsmoke," a Western that had already been on the air for 11 seasons. But when CBS chief executive William Paley got back from vacation, he was irate that his network planned on axing his and his wife's favorite show. "Gunsmoke" had to stay on the air, and the only possible spot in the fall schedule where it could go was the one occupied by "Gilligan's Island." Much like the S.S. Minnow, "Gilligan's Island" was sunk. There was no proper finale.
CBS didn't work too hard to save Gilligan's Island
In "A Companion Guide to Gilligan's Island," Sherwood Schwartz recalled the terrible situation. "I had to make a terrible phone call to these people I'd called just a month earlier to tell them the good news and I had to tell them some really bad news," he said. Had CBS really wanted to, though, there were ways to have avoided this. It could've started production on a 4th season and had it waiting as a replacement for whenever one of the new shows inevitably failed. After all, "Gilligan's Island" was still quite popular.
Perhaps the reason network executives were so quick to say goodbye to "Gilligan's Island" was that many of them hadn't liked the show from the beginning. When the sitcom was in development, the network brass at CBS was convinced there was something wrong with "Gilligan's Island" test audiences, who were giving it rave reviews. They just hated the concept. When William Paley put his thumb on the scale to save "Gunsmoke," "Gilligan's" didn't have a champion in the waiting.
Fortunately for the castaways, it wouldn't be the last audiences ever saw of them. More "Gilligan's Island" TV shows and movies followed: An animated series, "The New Adventures of Gilligan," aired on ABC in the mid-'70s, and three TV movies in 1978, 1979, and 1981 gave the castaways (and viewers) some closure. "Gunsmoke," meanwhile, wouldn't end until 1975. It held the record for the primetime scripted series with the most episodes in American TV history until "The Simpsons" beat it in 2018.